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Partner Level Overview

# Nehemiah Alert Partner Program

##

Full Partner Program Overview

The Nehemiah Alert Partner Program is designed for MSPs,

telecommunications providers, security integrators, access-control

companies, low-voltage contractors, and other technology providers that

want to add facility alert, staff safety, automation, and management

solutions to their portfolio.

The program is built around a simple principle:

> **Sell it. Install it. Support it. Grow with it.**

Partners can generate revenue from hardware, recurring subscriptions,

installation projects, integrations, and ongoing service.

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#

1. Partner Levels

    

Benefit

Affiliate

----------------------------------------------------------------------------

Gold

Benefit Affiliate Gold

Platinum

Platinum
----------------- ----------------- ------------------- --------------------
 

Hardware Discount

Up to **10%**     **10%**             **18%**

10%

18%

MRR Revenue Share ---               **10%**             **18%**

10%

18%

Minimum Hardware Purchase

None

**\

$10,000/year**   ---
  Purchase                                                year

New Sales / Install Requirement

None

**

1 new **sale/quarter

3
  Install                             sale/quarter** installs/quarter**
  Requirement                                             quarter

  Priority Partner Support

Yes

Yes

Highest Priority
  Support                                                 

  Partner Training  Yes               Yes                 Yes

Yes

Yes

Yes

Installation Yes               Yes                 Yes
  Revenue                                                 

Yes

Yes

Yes

On-Site Service Yes               Yes                 Yes
  Revenue                                                 

Yes

Yes

Yes

White-Label ---               Available           Available
  Opportunity                                             

Available

Available

Self-Hosting ---Opportunity

By Approval         Available
  Opportunity                                             

Available

Revenue Clawback  ---               Eligible            Eligible
  ----------------------------------------------------------------------------

------------------------------------------------------------------------

#Eligible

Eligible


2. Affiliate Partner

##

Start Selling With No Minimum Commitment

Affiliate is the entry level of the Partner Program. It is intended for

organizations that want to offer the platform when opportunities arise

without committing to minimum annual or quarterly sales requirements.

###

Benefits

Benefits

    -   Up to **10% discount on qualifying hardware**
    -hardware

    No minimum annual purchases
    -

    No quarterly sales requirement
    -

    Priority partner support
    -

    Access to partner sales and marketing resources
    -

    Partner training resources
    -

    Ability to perform customer installations
    -

    Ability to provide ongoing customer service
    -

    No long-term sales commitment

    Affiliate status is ideal for companies that are new to the platform,

    have occasional opportunities, or want to evaluate the market before

    committing to a higher partner level.

    There is no penalty for remaining an Affiliate Partner.

    ------------------------------------------------------------------------

    #

    3. Gold Partner

    ##

    Build Recurring Revenue

    Gold is intended for active partners that regularly sell, install, and

    support the platform.

    ###

    Gold Benefits

      -   **10% hardware discount**
      -discount

      **

      10% MRR revenue share**
      -share

      Priority partner support
      -

      Advanced partner training
      -

      Sales and deployment resources
      -

      Installation revenue
      -

      Ongoing service revenue
      -

      White-label opportunities, when approved

      ###

      Gold Requirements

      To maintain Gold status, a partner must:

        1.  Purchase at least **\$10,000 in qualifying hardware per year**year; and
        2.

        Complete at least **one qualifying new customer sale per quarter**quarter.

        ##

        Gold Performance Protection

        Missing a single quarter does not automatically result in loss of Gold

        status.

        If a Gold Partner does not complete a qualifying new sale during a

        quarter, the account enters a probationary period.

        Probation may continue for up to **two consecutive quarters**quarters. If the

        partner has not returned to Gold performance standards by the third

        consecutive quarter, the account may be reviewed and reduced to

        Affiliate status.

        The purpose of this policy is to maintain an active partner network

        without penalizing an otherwise productive partner for an occasional

        slow quarter.

        ------------------------------------------------------------------------

        #

        4. Platinum Partner

        ##

        Build a Business Around the Platform

        Platinum is the highest standard partner level and is intended for

        organizations consistently deploying new systems.

        ###

        Platinum Benefits

          -   **18% hardware discount**
          -discount

          **

          18% MRR revenue share**
          -share

          Highest standard partner support priority
          -

          Advanced technical training
          -

          Deployment assistance
          -

          Partner sales resources
          -

          Installation and service revenue opportunities
          -

          White-label opportunities
          -

          Self-hosting opportunities, subject to approval and technical

          requirements
          -

            Partner Revenue Clawback eligibility

            ###

            Platinum Requirement

            To maintain Platinum status, a partner must complete at least:

            > **3 qualifying new installations per quarter**quarter

            Platinum qualification is based primarily on consistent deployment

            activity.

            ##

            Platinum Status Protection

            If a Platinum Partner fails to maintain Platinum performance

            requirements for **two consecutive months**months, the partner may be moved to

            Gold status.

            Once moved to Gold, the partner becomes subject to the Gold Partner

            performance requirements.

            If Gold standards are subsequently not maintained, the partner may

            eventually be reduced to Affiliate status under the Gold probation

            policy.

            The normal progression is:

            **Platinum → Gold → Affiliate**Affiliate

            This structure gives established partners an opportunity to recover from

            temporary sales slowdowns without immediately losing all partner

            benefits.

            ------------------------------------------------------------------------

            #

            5. Partner Revenue Clawback

            ##

            Return to Good Standing and Recover Eligible Lost Revenue

            Gold and Platinum Partners that temporarily lose partner standing may be

            eligible to recover certain recurring revenue if they return to good

            standing within the recovery period.

            The Partner Revenue Clawback recovery window is:

            > **Two quarters**quarters

            ###

            Example

            A Platinum Partner receiving an **18% MRR share**share is moved to Gold

            status, reducing the current MRR share to **10%**.

            If the partner returns to Platinum standing within two quarters, the

            eligible difference between the Gold and Platinum MRR share during the

            recovery period may be paid or credited back to the partner.

            If the partner does not return to the previous qualifying level within

            the two-quarter recovery window, the forfeited revenue is no longer

            eligible for clawback.

            Specific eligibility, payment timing, exclusions, and calculation rules

            should be defined in the applicable Partner Agreement.

            ------------------------------------------------------------------------

            #

            6. How Partners Make Money

            The Partner Program is designed to create multiple revenue opportunities

            from the same customer relationship.

            ##

            Hardware Revenue

            Partners purchase qualifying equipment at their applicable partner

            discount and may resell that equipment to their customers.

            Qualifying equipment may include:

              -   SAFE Tags
              -

              Location gateways
              -

              Admin Remotes
              -

              On-site servers
              -

              Interface hardware
              -

              Relay modules
              -

              Accessories
              -

              Other approved system equipment

              ##

              Monthly Recurring Revenue

              Gold and Platinum Partners receive a percentage of qualifying monthly

              subscription revenue from eligible customers.

                -   **Gold:** 10% MRR
                -

                **

                Platinum:** 18% MRR

                Recurring revenue is separate from hardware margin, installation labor,

                and ongoing service revenue.

                ##

                Installation Revenue

                Partners are encouraged to perform their own installations and retain

                the associated labor revenue.

                Potential billable services include:

                  -   Site surveys
                  -

                  Wireless and location surveys
                  -

                  Gateway installation
                  -

                  SAFE Tag deployment
                  -

                  Admin Remote installation
                  -

                  Server installation
                  -

                  Network configuration
                  -

                  SIP integration
                  -

                  Multicast paging configuration
                  -

                  Door-access integration
                  -

                  Security-system integration
                  -

                  Relay installation
                  -

                  System commissioning
                  -

                  Customer training

                  ##

                  Ongoing Service Revenue

                  Partners may remain the customer's local service provider and charge for

                  services such as:

                    -   On-site service calls
                    -

                    Troubleshooting
                    -

                    Equipment replacement
                    -

                    Moves, adds, and changes
                    -

                    Additional SAFE Tags or gateways
                    -

                    System expansion
                    -

                    New integrations
                    -

                    Network work
                    -

                    Door-access work
                    -

                    Additional training
                    -

                    Preventive maintenance

                    The program is designed to create service opportunities for partners,

                    not take those opportunities away.

                    ------------------------------------------------------------------------

                    #

                    7. MRR Examples

                    Using a **\$229/month**month qualifying subscription:

                    ##

                    Gold Partner --- 10%

                      -   1 customer: **\$22.90/month**
                      -month

                      25 customers: **\$572.50/month**
                      -month

                      50 customers: **\$1,145/month**
                      -month

                      100 customers: **\$2,290/month**month

                      ##

                      Platinum Partner --- 18%

                        -   1 customer: **\$41.22/month**
                        -month

                        25 customers: **\$1,030.50/month**
                        -month

                        50 customers: **\$2,061/month**
                        -month

                        100 customers: **\$4,122/month**
                        -month

                        250 customers: **\$10,305/month**month

                        These examples represent MRR share only and do not include hardware

                        margin, installation, service, or other professional-services revenue.

                        ------------------------------------------------------------------------

                        #

                        8. White-Label Partner Program

                        ##

                        Your Brand. Your Customer. Our Platform.

                        Qualified partners may be approved to offer the platform under their own

                        company brand.

                        Instead of receiving the standard Gold or Platinum MRR revenue share, an

                        approved White-Label Partner may purchase eligible subscriptions at

                        approximately:

                        > **50% off standard MRR**MRR

                        The White-Label Partner may then establish its own customer pricing

                        subject to the applicable agreement.

                        ###

                        Example

                        Standard Advanced subscription:

                        **\$229/month**month

                        Approximate White-Label Partner cost:

                        **\$114.50/month**month

                        If the partner charges the customer \$229/month, the potential gross

                        recurring margin is:

                        **\$114.50/month per customer**customer

                        White-label pricing, eligible services, minimums, and other requirements

                        are subject to the applicable White-Label Partner Agreement.

                        ------------------------------------------------------------------------

                        #

                        9. White-Label Customer Ownership

                        ##

                        Your Customer. Your Brand. Your Relationship.

                        For customers enrolled through the White-Label Partner Program, the
                        **

                        White-Label Partner owns and manages the customer relationship**relationship.

                        The partner is responsible for:

                          -   Selling the solution
                          -

                          Establishing customer pricing
                          -

                          Billing the customer
                          -

                          Managing routine customer requests
                          -

                          Providing Tier 1 support
                          -

                          Performing initial troubleshooting
                          -

                          Coordinating installation
                          -

                          Coordinating on-site service
                          -

                          Managing the ongoing customer relationship

                          The platform operates behind the partner, allowing the partner to

                          deliver the solution as part of its own managed-service offering.

                          ------------------------------------------------------------------------

                          #

                          10. White-Label Support Model

                          White-Label Partners provide **Tier 1 support directly to their

                          customers**.

                          The normal support path is:

                          > **Customer → White-Label Partner → Platform Support**Support

                          The customer contacts the White-Label Partner first.

                          The partner performs initial troubleshooting and resolves issues within

                          its capabilities. When additional platform-level assistance is required,

                          the partner escalates the issue to our support team.

                          ##

                          We Support the Partner

                          Our support team may provide the partner with:

                            -   Platform-level troubleshooting
                            -

                            Software support
                            -

                            Advanced technical assistance
                            -

                            Integration assistance
                            -

                            Escalation support
                            -

                            Partner guidance
                            -

                            Technical training

                            Our role is to help the **partner resolve the customer's issue**issue, not to

                            replace the partner as the customer's service provider.

                            ##

                            Direct Customer Support

                            Our support team will **not normally troubleshoot directly with a

                            White-Label Partner's customer**.

                            When necessary, the partner may authorize our support team to

                            communicate directly with the customer or access the customer's system

                            for a specific issue.

                            Any direct involvement is performed with the authorization of the

                            White-Label Partner.

                            The White-Label Partner remains the customer's primary service provider.

                            ------------------------------------------------------------------------

                            #

                            11. Self-Hosted White Label

                            Qualified White-Label Partners with appropriate technical capabilities

                            may be approved to host the platform themselves.

                            Self-hosting gives the partner greater control and may create

                            opportunities for additional recurring margin, but it also places

                            additional technical responsibilities on the partner.

                            Depending on the agreement, a self-hosting partner may be responsible

                            for:

                              -   Server infrastructure
                              -

                              Hosting
                              -

                              Monitoring
                              -

                              Backups
                              -

                              Disaster recovery
                              -

                              Customer provisioning
                              -

                              Network connectivity
                              -

                              System administration
                              -

                              Tier 1 support
                              -

                              Customer management

                              Platform licensing, software updates, technical requirements, and

                              escalation support remain subject to the applicable agreement.

                              > **More responsibility. Greater revenue potential.**

                              Self-hosting is an approval-based program and is not automatically

                              included with standard partner status.

                              ------------------------------------------------------------------------

                              #

                              12. Customer Relationships

                              ##

                              Standard Affiliate, Gold, and Platinum Customers

                              Partners are encouraged to remain actively involved with customers they

                              originate through installation, service, training, expansion, and

                              account management.

                              Specific account protection, commission eligibility, and

                              customer-assignment rules are governed by the applicable Partner

                              Agreement.

                              ##

                              White-Label Customers

                              White-Label customers are managed directly by the White-Label Partner.

                              The partner owns the customer relationship, provides Tier 1 support,

                              controls its service offering, and manages customer billing and

                              communication.

                              Our team supports the partner behind the scenes and does not normally

                              provide direct customer support unless the partner grants authorization.

                              ------------------------------------------------------------------------

                              #

                              13. Hardware Discount vs. MRR Share

                              Hardware discounts and recurring revenue shares are separate partner

                              benefits.

                              For example, a qualifying Platinum Partner may receive:

                                -   **18% hardware discount**
                                -discount

                                **

                                18% qualifying MRR share**share

                                The same partner may also separately charge the customer for:

                                  -Installation

                                  Installation
                                  -

                                  Integration
                                  -

                                  Training
                                  -

                                  On-site service
                                  -

                                  Maintenance
                                  -

                                  Expansion work

                                  This creates several potential revenue streams from one customer.

                                  ------------------------------------------------------------------------

                                  #

                                  14. Partner Level Summary

                                  ##

                                  Affiliate --- Start Selling

                                  **Up to 10% Hardware Discount**Discount

                                    -   No minimum sales commitment
                                    -

                                    No MRR share
                                    -

                                    Priority partner support
                                    -

                                    Installation and service opportunities

                                    Best for new partners and occasional sales opportunities.

                                    ##

                                    Gold --- Build Recurring Revenue

                                    **10% Hardware Discount + 10% MRR Share**Share

                                    Requirements:

                                      -   **\$10,000 qualifying hardware purchases per year**
                                      -year

                                      **

                                      1 qualifying new customer sale per quarter**quarter

                                      Best for active MSPs, telecom providers, security companies, and

                                      integrators.

                                      ##

                                      Platinum --- Build Around the Platform

                                      **18% Hardware Discount + 18% MRR Share**Share

                                      Requirement:

                                        -   **3 qualifying new installations per quarter**quarter

                                        Includes the highest standard partner benefits and expanded white-label

                                        and self-hosting opportunities.

                                        ------------------------------------------------------------------------

                                        #

                                        15. The Partner Revenue Model

                                        One customer can create multiple revenue streams:

                                        **Hardware Sale**Sale\

                                        → Partner hardware margin

                                        **Installation**Installation\

                                        → Partner installation revenue

                                        **Monthly Subscription**Subscription\

                                        → Gold or Platinum recurring revenue

                                        **Ongoing Support**Support\

                                        → Partner service revenue

                                        **Expansion & Integrations**Integrations\

                                        → Additional hardware, labor, and recurring revenue

                                        As customers add locations, SAFE Tags, gateways, door-access

                                        integrations, paging, facility automation, workforce management, daycare

                                        functionality, hospitality functionality, and other services, the

                                        original installation can create additional opportunities for the

                                        partner.

                                        ------------------------------------------------------------------------

                                        #

                                        16. Partner Program Philosophy

                                        The Partner Program is designed to create long-term relationships

                                        between the platform, the partner, and the facilities they serve.

                                        We want partners to be able to:

                                          -   Build recurring revenue
                                          -

                                          Protect their customer relationships
                                          -

                                          Earn installation and service revenue
                                          -

                                          Expand into new markets
                                          -

                                          Offer solutions under their own brand when appropriate
                                          -

                                          Receive technical support without surrendering the customer

                                          relationship
                                          -

                                            Grow into higher partner levels as their business develops

                                            ##

                                            Sell It. Install It. Support It. Grow With It.

                                            **Affiliate · Gold · Platinum**Platinum

                                            A partner program designed to help technology providers turn facility

                                            safety, alerting, automation, and management into a long-term

                                            recurring-revenue business.

                                            ------------------------------------------------------------------------

                                            ##

                                            Program Notes

                                            Partner discounts, MRR percentages, qualification requirements, clawback

                                            eligibility, white-label pricing, self-hosting privileges, and other

                                            program benefits are subject to the current Partner Agreement and may be

                                            reviewed periodically.

                                            "Qualifying sale," "qualifying installation," "qualifying hardware," and

                                            "qualifying MRR" should be formally defined in the Partner Agreement

                                            before the program is launched.